EuroDNS Blog

EuroDNS announces yet another special, limited time offer on .JP domain names. This promotion enables EuroDNS customers to register new or transfer existing domain names at a promotional rate. Valid until June 5, 2012, register .JP domain name for only €52.99. Enter the promo code PRJP12A and benefit from this special deal available for two weeks only!

The EuroDNS promotion offers businesses and individuals, the opportunity to register a .JP domain name; by registering with this very popular domain name extension companies can provide localized information about their products and services, developing and expanding their business presence in Japan. In targeting the Japanese market, companies demonstrate their commitment to the local audience inspiring consumer confidence and trust; a .JP domain name offers companies protection for their business online, with a unique and memorable web address.

Companies and individuals possessing a mailing address in Japan can register a .JP domain name. EuroDNS’ Japanese partner offers a local contact address free; please note that this service does not cover legal or administration costs that EuroDNS may incur due to use of this service. Should there be any such charges; the registrant will be wholly responsible. 

The .JP domain is administered by the Japan Registry Service (JPRS); in 1986, when the domain was established, it was under the control of JPNIC, but as the domain grew in popularity and size, a new registry was created. The Japan Registry Service officially took over the .JP domain in 2003. 

Businesses wishing to target customers in Japan will benefit in many ways when registering a .JP domain name. SEO experts agree that Google Japan will give preferential ranking to Japanese websites as they contain content relevant to the user, so in this instance the search engine is including the domain name extension in its index. 

The land of the rising sun

Japan has the world’s third largest economy by nominal GDP and fourth largest by PPP (purchasing power parity); it is the fourth largest exporter and fourth largest importer in the world. Universally renowned companies in Japan, include Toyota, Nintendo, NTT DoCoMo, Honda, Canon, Toshiba and Sony. 

Tokyo is the capital of Japan and the center of The Greater Tokyo Area, which in turn, is the largest metropolitan area in the world with over 30 million residents. The city houses several of the world’s largest investment banks and 51 of the companies currently listed on the Global 500 are head quartered in the city. Despite being named the second most expensive city for expatriate employees in 2010, it has also been named the most ‘liveable’ city and, as more and more people move to the area, it now boasts one of the busiest subways and commuter rail networks in the world. Tokyo’s rapid development knows no bounds, and historical buildings have been demolished to make room for more contemporary architecture.

Become part of this economic empire today, register a .JP domain name and watch your business rise in the East.

The EuroDNS promotion

Daniel Eisenhut, Chief Sales Officer, EuroDNS said, “At EuroDNS we strive to deliver the best possible service to our customers, hence we are offering this excellent promotion on .JP domain names. We believe all who adopt this domain name extension will benefit from more traffic to their site, bringing new business and increasing revenue. For the next two weeks all .JP domain names are available for registration and transfer for only €52.99.”

Daniel continued, “EuroDNS does more than just register domain names; we also offer a constantly evolving range of solutions and services to assist our customers with all their domain requirements. The list includes local presence service, Whois Privacy, and ProDNS which delivers safe and secure DNS services with no risk of data loss. For more information, customers can visit our website www.eurodns.com or speak to one of our sales representatives at sales@eurodns.com.”

To register or transfer an existing .JP domain at the unbeatable price of €52.99, visit our website, and enter promo code: PRJP12A, valid till June 5, 2012.

Please check out the offers page on our website to find more promotions on domain extensions offered by EuroDNS. 

To receive updates of our latest promo codes and new deals on domain extensions directly into your mailbox, please subscribe to our newsletter.

About EuroDNS

EuroDNS is a domain name registrar specialized in international domain extensions. Based in Luxembourg with branch offices in Europe, the USA and Asia with AsiaDNS, EuroDNS serves a large variety of clients ranging from SMEs to some of the world’s largest Domain Investors and offers dedicated naming solutions to Trademark holders. By strongly participating in leading industry forums including ICANN and the International Trademark Association, EuroDNS seeks to promote e-Commerce and wider Internet adoption. 

Austria (.AT) has joined a club that has members from .AM (Armenia) to .UK (United Kingdom) and beyond, but whose biggest member could be .CZ (Czech Republic), according to the latest .at report.

DNSSEC is a security extension for the Domain Name System (DNS). By using digital signatures it assures the authenticity and integrity of DNS replies. In other words: DNSSEC guarantees the users that they will actually access the right domain without being redirected unnoticed.

Overall there are 313 top level domains around the world, including country codes and generics, but less than one third have a DNSSEC signature. Of those DNSSEC signed 61 are ccTLDs (including .EU), 11 gTLDs and 13 are internationalised domain names including two for Taiwan while the remaining IDNs are for ICANN for test purposes.

Of the statistics given in the .at report for selected TLDs, the largest is .CZ with 330,000 domains signed with DNSSEC, followed by 166,975 in .DE (Germany) and 147,729 .SE (Sweden).

Now that DNSSEC has been signed in .AT it is important that registrars get on board. But registrars are not very interested. The two eco Registrar Atlas reports in 2011 and 2012 found registrars are very ambivalent.

In 2011, 40 per cent of those .AT registrars responding to the questionnaire said they would introduce DNSSEC within the next 12 months, which equals 70 DNSSEC-active registrars in the first half of 2012.

However, reality shows that not even ten per cent (9% - only 14 registrars) of those questioned have actually got onboard and are currently actively using DNSSEC. The eco Registrar Atlas shows a similar outcome for other participating countries. For example, 45 per cent of .DE registrars stated in 2011 that they would implement DNSSEC in 2012 but one year later the number had only increased from 17 to 19 per cent. It is possible, but unlikely, the respondents were different and this could account for the variations.

In .AT, the survey found that while the number of registrars offering DNSSEC has roughly doubled, from (4.6 to 9%) from 2011 to 2012, while a large proportion of the 40.8% of those planning to implement DNSSEC in the next 12 months has clearly not done so. The number of registrars planning to implement DNSSEC in the next 12 months was now only 27 per cent. And while the number saying that had not planned to introduce DNSSEC had dropped from 54.6 per cent to 44 per cent, those not saying had jumped from zero to one in five (20%).

But the future is somewhat bright. More than half of those .AT registrars questioned (51%) are convinced that DNSSEC will prevail as a security standard.

However, almost 70 per cent of those questioned believe that DNSSEC will be (rather) insignificant for them. Not even one quarter (23%) regard DNSSEC as very or rather important.

From a registrants point of view, it seems there is a similar attitude. Only 15 per cent of the registrars state that they have received customer requests for DNSSEC while four in five (80%) have not even received one request.

Part of the reason for the lack of enthusiasm for DNSSEC could have been explained by Thomas Rickert at the Domain Pulse conference in February. Commenting on the then preliminary results of the survey, he said part of the failure could be the industry, particularly registrars and registries, have not created a demand for DNSSEC. And while many internet users are concerned about the security of their data online, they are unaware of DNSSEC and its role.

The New York Times has run a couple of articles in recent weeks on a company that bought a generic domain name to replace their existing domain name for the online part of their business. 

The company, Newark Nut Company, is a family-owned nut retailer in the US that employs more than 80 workers and has annual revenue of more than $20 million, 95 percent of it online.

The company had originally bought the domain name nutsonline.com in 1999, which the owner Jeffrey Braverman never liked. So in 2011 Braverman bought nuts.com for "hundreds of thousands of dollars.

"The acquisition was completed last October, but to avoid problems during the holiday rush, Mr. Braverman decided to wait until January to reintroduce the site. He began to prepare new branding and packaging to assure his customers that only the name, not the company, was changing.

"He brought on a Web consultant to make the move as smooth as possible. With the consultant, Mr. Braverman cleaned out extraneous and duplicate pages and set up redirects to send NutsOnline visitors to the corresponding pages on Nuts."

Then on 6 January Braverman changed domain names for his business. "The site, which had been averaging more than 30,000 visits each week from nonpaid Google searches, with traffic rising 5 to 10 percent a month, suffered a 70 percent decline in nonpaid Google traffic in the two weeks after the switch. Almost three months later, it was still down by more than 50 percent. The decline, Mr. Braverman said, cost the company at least 100 to 150 orders a day."

The nuts.com site was also getting 85 per cent of its traffic from the UK due to the popularity of a men's magazine there.

The New York Times in its articles talked to people in the industry to find out what to do.

Warren Adelman, chief executive of GoDaddy.com told the Times "Google may be reassessing the site, which could explain the drop in organic search visits. This analysis can take three or four months before better search results appear. So as difficult as it may be to do, be patient, hold the line with your brand redirect and keep doing what you do."

The Times also spoke with Matt Cutts, chief of Google's Webspam team. Cutts said "because Google's algorithms have to adjust to a new address, sites should expect a temporary drop in traffic immediately after a move, maybe 5 percent.

According to Mr. Cutts, Mr. Braverman missed three opportunities to minimize his traffic loss.

First, Nuts.com had been a parked or content-free site before the sale -- meaning, Mr. Cutts said, that 'NutsOnline basically moved into what was an abandoned building for the last 10 years.' To prepare users -- and Google -- for the site's new purpose, Mr. Cutts said, Mr. Braverman should have put up a banner or a simplified site on Nuts.com to announce its new identity several months before moving."

Cutts then goes on to say Braverman should have first moved a small part of the site to the new address and that they should have done more to set the geographic location of the site.
A couple of businesses were also interviewed, one another online retailer and the other, an online marketing company, said Braverman should persevere, although the latter thought Braverman should probably have redirected from nuts.com to nutsonline.com.

And to conclude, the Times interviewed Braverman about reader suggestions and his experiences a week on from the original article. The second article also includes links to YouTube videos on how to go about moving a domain in such circumstances.

Businesses must be established within the European Union to enable them to register their trademarks as .EU domain names, a legal advisor to the European Court of Justice (ECJ) said.

The case came about after an American eyewear company, that uses the domain name lensworld.com, wanted to register a .EU domain name, but their trademark was not established in EU. The company, Walsh Optical, hired the Belgian intellectual property consulting firm Bureau Gevers to register the domain lensworld.eu.

However the Belgian eyewear maker Pie Optik, who uses the domain name lensworld.be, complained, after attempting to register lensworld.eu in January 2006, around a month after Bureau Gevers applied for the .EU domain on the day .EU domains became available.

"Only undertakings and organisations which are themselves established in the EU may request a .eu domain name," the Advocate General Verica Trstenjak said, according to a statement from the Court as reported by Out-Law. "The .EU Top Level Domain is intended to provide a clearly identified link with the EU, the associated legal framework, and the European market place. It should enable undertakings, organisations and natural persons within the EU to register in a specific domain which will make this link obvious."

"Against that background, a non-resident undertaking cannot be allowed to circumvent the rules on eligibility by obtaining registration of a .eu domain name by means of a legal construction such as the commissioning of a third party organisation that is established in the European Union and thus an eligible party," the advisor said.

Out-Law goes on to report "Advocate General Trstenjak said that Walsh Optical's so-called 'licence agreement' with Bureau Gevers was in reality 'a contract for the provision of services'. Therefore the Belgian consultancy could not be considered a 'licencee eligible' to benefit from the priority rights given to it when it had applied, and been granted, rights for 'lensworld.eu' on behalf of Walsh Optical, she said."

Based upon the Board Resolutions resulting from the recent Special Meeting of the Board of Directors held in Amsterdam on 6 May 2012, the adopted 2012-2015 Strategic Plan is now posted.

2012-2015 Strategic Plan

English    
 العربية - coming soon   
中文 - coming soon   
Français - coming soon   
Español - coming soon   
Русский - coming soon

During the Special Meeting of the Board of Directors held in Amsterdam the Board approved the July 2012-June 2015 Strategic Plan, and directed the President and CEO to move forward with the Internationalization survey and community-based operational planning process based on the strategic objectives as set forth in the plan. The aspects of the 2012-2015 Strategic Plan that cover the expansion of ICANN's international presence and engagement efforts are deferred pending further direction from the Board.

Rationale for Resolution 2012.05.06.06

To remain accountable to the global Internet community, the Board is taking this action to allow for community input on the further planning for ICANN's international presence and engagement. There has been a community survey on these items, and a paper will be produced that will be the subject of public comment and discussion. In addition, continued work towards these efforts as set forth in the 2011-2014 Strategic Plan is not prudent, therefore those portions of the 2011-2014 Strategic Plan are deferred.

After review of these inputs, and as appropriate to respond to inputs, initiatives to expand ICANN's international presence and engagement may be updated within the 2012-2015 Strategic Plan, and included within the 2012-2013 Operating Plan. In order to allow for the 2012-2013 operational planning cycle to proceed, the Board approves the 2012-2015 Strategic Plan.

While there will likely be a fiscal impact as a result of this work, the fiscal impact of undertaking the survey and review process is minimal. Further, the deferral of current initiatives within the 2011-2012 Operating Plan regarding the further allocation or reallocation of staff and resources that relate to ICANN's international presence and engagement prior to the Prague Meeting will preserve resources from having to be reallocated as necessary after this review is complete.

This action is not expected to have any impact on the security or the stability of the DNS.

This version of the Strategic Plan includes extensive community feedback, including a 45-day Public Comment period (10.3.11 – 11.17.11). Many thanks to the Community for its continued support and input.

ICANN's Strategic Plan is a three-year rolling, annually updated strategic planning process and feeds in to the larger ICANN planning process as the adopted Strategic Plan guides the development of the FY13 Operating Plan and Budget.

This ICANN announcement was sourced from:www.icann.org/en/news/announcements/announcement-3-18may12-en.htm